It's Crunch Time!
Experience the excitement of our blind box campaign, where customers received a surprise free bag tucked inside cereal packaging with a minimum spend. Unveiling the mystery within the packaging added an extra element of anticipation to the experience, as you never knew what you would find until you opened it!
It's Butter O'Clock!
Following the success of It's Crunch Time, the blind box campaign returned with a fresh twist. A tasty buttermilk breakfast concept, reflected in the new packaging design, was all about capturing the joy of a delicious morning meal.
The Tinsel Rack Singapore
2022–2023
Photographers & Videographers:
Amabelle Ang
Josephine Teo
Zadelin Wong
